Blogs Rushing to get BlogRush
By Kenn | September 19, 2007
A few of days ago I signed up for BlogRush to use on TSPNsports.com and today for this site (see the BlogRush graphic in the right sidebar at the bottom). In case you haven’t heard, blog owners and publishers have created a huge wave to have this tool added to their blogs with hopes that it will increase traffic to their blogs.
The BlogRush concept appears to be admirable, but instead of me trying to explain how it works here is an explanation directly from the BlogRush site:
By adding the BlogRush Widget to a blog, a blogger can get instant distribution for their latest blog post titles across a network of related blogs.
BlogRush users earn “syndication credits” (the right to have their blog post titles shown inside a widget on another related blog) based on their own traffic (loads of the widget) as well as the traffic of other users they refer to BlogRush. Users can automatically refer others to BlogRush via special links on the widget, as well as through the promotion of a special referral URL they are given.
BlogRush is a “Cooperative Syndication Network” that rewards its users for their contributions to the network — from the impressions they provide of the BlogRush Widget to the referral of other users through 10 ‘generations’ of activity and the impressions of the widget that they provide. BlogRush was designed to be incredibly viral and to provide its users with tremendous distribution leverage to receive exposure for their blog content (onto related content blogs) that they could never achieve on their own; at least without a massive advertising budget.
It has only been 3 days since I installed BlogRush so it is a little early to determine just how effective it is. If I see that there is some benefit to it, I will certainly recommend it as a marketing option for my clients to consider.
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